Ecommerce built to order, owned outright, with product pages that rank as well as they sell
Running a shop online is harder than it looked 5 years ago. Ad clicks cost more, platform fees creep up every year, and the standard for what a credible shop looks like has moved a long way past the 2020 Shopify template. Most shops we see have 1 page per category and nothing else: a page called Log Burners, and that is it.
But nobody searches for log burners. They search for log burner installation Bury St Edmunds, or wood burning stoves Cambridge, or the exact model name plus the word delivery, because they want a real business that can get it to them. If your shop has no page for that search, Google shows a competitor.
So before we design anything we do the keyword research: which products and categories people search for, which towns matter for click and collect or installation, how many people search each month, and who holds page 1. Then we build a Custom shop from £4,995 on Webflow, owned outright in your own account, with a category page for every search worth winning and product pages that Google Shopping and the AI assistants can read. Sharper site, lower running costs, and yours.