Shopify web design for Norfolk shops, built to sell from the county to the whole country
Whether the still sits in a barn outside Norwich or the shop faces the sea, the store is designed in Bury St Edmunds and worked on every month, Shopify SEO in the price, from £495 a month, no deposit.
Google
Webflow
One desk for a Norfolk distillery's store, search work and bottle shots
A distillery that sells online usually ends up with 4 suppliers: the web builder, an SEO freelancer, a bottle photographer and a cousin on Instagram. When the gift set page isn't ranking in November, each points at the next. We do the store, the research, the Shopify SEO each month, the brand polish and, where wanted, the product shoots, all from King's Road in Bury St Edmunds. Norwich is about 55 minutes from us and King's Lynn an honest hour, so the work mostly happens on screen and we drive up when a visit earns its petrol. Norfolk's size is why the model matters more than the postcode. The shoots, from £545 a month, are on the digital marketing page for Norfolk.
What a distillery's Shop page misses: gin gift sets, miniatures, mixers
A Norfolk distillery's website has a Shop page, 4 bottles and a basket. Nobody searches for Shop. The person buying for a brother in law at Christmas types Norfolk gin gift set, or craft gin miniatures, or tonic for a dry gin, or distillery tour Norfolk, and when no page of yours answers, Google hands the sale to a supermarket own label. So each of those searches gets its own collection, gin, gift sets, mixers, miniatures and tours, with the right bottles in it and a few plain lines underneath. Research precedes design, and you're shown it: which phrases, their monthly counts, who holds page 1. 5 product types, each searched 4 ways, makes 20 searches, and 20 collections built to match them.
Distilleries, smokehouses and farm shops: the Norfolk sellers Shopify suits
Norfolk's economy still runs on what comes out of the ground and off the coast: sugar beet and cereals inland, a tourist trade on the Broads and the beaches worth over 3 billion pounds a year. The distillery or brewery in a farm building, the smokehouse on the coast, the farm shop with a December hamper trade, the deli in Wymondham or Diss that regulars from Norwich keep asking to post things. Each has a small catalogue, a loyal local crowd and a bigger one online it never reaches, because the website shows the place rather than selling from it. Where the town matters more than the county, there's Shopify web design in Norwich, our Shopify page for King's Lynn and the same for Thetford.
After launch, the Shopify SEO a Norfolk distillery gets each month
Launch is where most agencies stop and the Shopify SEO begins. Each month the research is reopened and the collections it now supports get built: a page for sloe gin when the autumn searches arrive, or one for gin and tonic gift sets ahead of December. Product titles, descriptions and schema get tightened. Buying guides answer the questions asked before a purchase: which tonic suits a citrus led gin, what a tour involves, how to taste the difference. Technical checks catch slow pages and dead links, the Merchant Center feed is kept honest about stock, internal links lead from guides to bottles, and the AI search files stay current. Then a Norfolk owner gets a plain English account of what moved. Work, not a quota.
The monthly report, short enough for a Norfolk owner on bottling day
Once a month a report arrives written for the person who runs the distillery, not an account manager. It names the collections that moved, so you know gift sets reached page 1 while miniatures sits on page 2, and what we're doing about it. It shows which orders came from Google rather than from the Diss market or the tour group who bought on the way out, because those are the sales the Shopify SEO is there to earn. It lists what got built, a mixers collection, a guide to serving gin at a wedding, a Shopping feed correction, then what's next. A Norfolk owner reads it on a phone in about 5 minutes.
One Norfolk gin in 3 bottle sizes is 1 product, not 3
A distillery's range multiplies: the signature gin at 70cl, 35cl and 5cl, the same for the navy strength, a gift set in 2 box sizes, tonics by the bottle or the case of 12. Listed one by one that's 10 listings for 4 products, 10 thin pages fighting each other in Google. We set each spirit up as one product with the sizes as variants, price and stock on each, alt text on every bottle shot, and the specs filled in so a machine can read the ABV. Marine Spec started as 31 Wix products and finished as 24 Shopify products, 176 variants between them. A Norfolk distillery gets the same discipline, and the collections make sense because of it.
Online shops for Norfolk producers whose customers live a long way from the farm gate
Norfolk is a big county with no motorway, and a gin distillery in a converted barn between Norwich and the coast learns that its customers are scattered. The farm shop up the road takes a few cases, a Saturday market in Diss or Wymondham shifts a dozen bottles, and the tours fill in summer. Between those, the bottles sit on a shelf in the still room. The website's Shop page lists 4 bottles above a payment link somebody set up in 2020. When a person in Leeds types Norfolk gin gift set into Google in November, that page is nowhere, and a supermarket own label gets the sale. Our studio is Inc, King's Road, in the middle of Bury St Edmunds. Norwich is about 55 minutes from us and King's Lynn an hour. We build Shopify stores for Norfolk makers where every search has its own collection, the Shopify SEO is part of the monthly figure, and £495 a month is where it starts.
Every review we have is 5 stars. Here is why.
Selected work
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A closer look at what we build. Websites, branding, SEO and content for businesses across Suffolk, Cambridgeshire and Norfolk, and for brands well beyond it.
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Explore other areas we cover
What owners ask before they start.
Can a Norfolk store sell to customers outside the UK?
Does a Shopify store rank well on Google?
Can you move a WooCommerce shop over to Shopify?
If I move from Wix to Shopify, do I lose my Google rankings?
What is in the monthly Shopify SEO, exactly?
Will I see the keyword research before anything is built?
How do I get in touch with FutureProofs?
Web Design
Webflow websites for businesses across Suffolk, Cambridgeshire and Norfolk, sold as one monthly plan from £189 a month with the SEO included. A page for every service in every town you work in, fast, easy to update and ranking from launch.
Nothing upfront, one monthly number, a 12 month minimum then rolling monthly.
Nothing upfront, one monthly number, a 12 month minimum then rolling monthly.
Brand & Design
Identity work that makes your business look every bit as serious as the brands it is up against. Brand polish is included in every website plan, and Brand Builder from £795 covers a full identity with logo, guidelines and the assets that keep it consistent.
Creative Content
Photography, video and social content that actually looks like it belongs to your brand. Shoots from £545 a month on a 6 month term, planned, shot and edited so your channels always have something worth posting.
Paid Ads
Google, Meta, TikTok and LinkedIn campaigns that bring real enquiries, not just impressions. Conversion tracking goes in before a penny is spent, so every enquiry is tied back to the campaign that produced it.
AI Setup Session
A 4 hour session, £495 one off, that sets you up to run your own marketing with everything on brand.
Shopify Stores
Online shops built on Shopify and looked after every month. Shop Starter from £495 a month with the Shopify SEO included, nothing to pay up front, and the store is in your name from the day it opens.
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