Landing pages that convert the click and keep ranking
Landing pages designed in Bury St Edmunds for businesses running campaigns across Suffolk, Cambridgeshire and Norfolk. If you are on a website plan from £189 a month, a landing page is simply a page in the plan. If you are running ads with us, we build it from a clear fixed quote, with conversion tracking wired in before the first click is paid for.
Google
Webflow
A page in your plan from £189 a month, not an extra
If you are on a website plan, a landing page for a launch, an offer, an event or a QR code on the van is a page in the plan, built to the same standard as everything else on the site and sitting on your own domain. There is no separate landing page invoice, because the plan already covers design, build, hosting and the text edits and image swaps that follow, and if the offer changes in March you email us and we change the page. Starter is from £189 a month, Business from £249, Market Leader from £329, and the only thing that changes between them is how many towns and services you cover.
Built around the ad, from a clear fixed quote
If you are running Google Ads or paid social with us and the campaign needs a page of its own, we build it from a clear fixed quote agreed in writing before any work starts. The page is built around the specific ad, the specific audience and the specific offer, because someone who clicked an advert for a boiler service in Newmarket does not want your homepage navigation, they want the boiler service, the price, the reviews and a form. More often than not, though, we point the ads at the service and town pages the plan already has, because those pages answer the exact search and keep ranking long after the campaign budget has gone.
Conversion tracking wired in before the first paid click
Nobody should pay for a click they cannot trace. Before an ad goes live the form, the phone number and the thank you page are wired into analytics, Search Console, Google Ads and Meta, and we fire test conversions through every one of them to prove the data arrives where it should. If the tracking is broken, the campaign does not start, however keen everyone is to see it running. On a website plan the analytics, Search Console and conversion tracking are already in place from launch, so a new landing page inherits them, and the monthly ranking report shows the enquiries the page brought in alongside everything else.
The coverage matrix is 56 landing pages on the Starter plan
A landing page, properly understood, is a page built for 1 search and 1 action, and that is exactly what every page in your coverage matrix is. Patio installers Newmarket gets a page about patios in Newmarket, with the towns you cover, the work you have done there, the reviews and 1 clear way to get a quote. On the Starter plan that is up to 6 services across 6 towns, 36 different searches, and about 56 pages in all once the rest of the site is counted. The Business plan takes it to 9 services across 10 towns, about 117 pages. Each one is a landing page, and they are all included.
Fast on a phone, because that is where the click comes from
Most clicks on a local advert come from a phone, usually from someone standing in a kitchen in Sudbury with a problem and 3 tabs open. If the page takes 4 seconds to load they are on a competitor's before your headline has appeared, and you have paid for the click anyway. Every page we build, in the plan or for a campaign, is built on Webflow with phone layouts first, images sized properly, no plugin bloat and Core Web Vitals in the green, and we keep it that way month to month rather than checking once at launch. Speed is not an upgrade on a higher tier. It is the same on every plan.
A page that keeps ranking after the ads are switched off
A landing page on an orphaned campaign domain dies the day the budget stops. A landing page on your own site, with schema, internal links to the related towns and services and a place in the sitemap, keeps earning. That is why we build campaign pages inside the site rather than beside it, and why the ads are best treated as the fast lane while the included SEO catches up. A roofer in Stowmarket might run ads to the flat roof repairs page for 3 months while it climbs to page 1, then pause the ads and keep the enquiries. The ranking report each month shows where the page sits, so you can see when that moment arrives.
Every page in your plan is a landing page, built for 1 search and
1 action
Most websites have 1 page per service. A landscaper has a page called Patios and that is the end of it. But nobody searches for patios. They search for patio installers Newmarket, or landscaper Bury St Edmunds, or driveway company Mildenhall, because they want someone who will turn up. If your site has no page for that town, Google has nothing of yours to show, so it shows a competitor, and any advert you run lands on a general page that half answers the question. We build a page for every service in every town you work in, and each one is a landing page in the proper sense: 1 search, 1 message, 1 way to get in touch. Before we write a word we do the keyword research: which towns, which services, how many people search each month, who holds page 1 now. You only get pages that can win. 6 services across 6 towns is 36 different searches, and you get a page for every one. When you want it faster, we point ads at those same pages, so the click lands on a page that already answers the search and keeps ranking after the budget stops.
Every review we have is 5 stars. Here is why.
Selected work
New & featured web design & marketing work
A closer look at what we build. Websites, branding, SEO and content for businesses across Suffolk, Cambridgeshire and Norfolk, and for brands well beyond it.
Blend Coffeeshop
Launching a coffee and wine bar at the heart of historic Bury St Edmunds
Starbots Fund
A bold digital hub for a £40m applied intelligence investment fund
Nexus Transport Link
A full brand and lead engine for a UK wide logistics operator
What owners ask before they start.
How much does a landing page cost?
Why does a landing page convert better than a homepage?
Does the landing page sit on our own domain?
How does conversion tracking work, and what will I see?
What if the page is not converting well after launch?
How long does a landing page take to go live?
Do you A/B test landing pages?
Can you build long form sales pages for high ticket offers?
What conversion rate should we expect from a landing page?
Do you run the paid traffic as well as building the page?
How do I get in touch with FutureProofs?
Web Design
Webflow websites for businesses across Suffolk, Cambridgeshire and Norfolk, sold as one monthly plan from £189 a month with the SEO included. A page for every service in every town you work in, fast, easy to update and ranking from launch.
Nothing upfront, one monthly number, a 12 month minimum then rolling monthly.
Nothing upfront, one monthly number, a 12 month minimum then rolling monthly.
Brand & Design
Identity work that makes your business look every bit as serious as the brands it is up against. Brand polish is included in every website plan, and Brand Builder from £795 covers a full identity with logo, guidelines and the assets that keep it consistent.
Creative Content
Photography, video and social content that actually looks like it belongs to your brand. Shoots from £545, quoted per shoot, planned, shot and edited so your channels always have something worth posting.
Paid Ads
Google, Meta, TikTok and LinkedIn campaigns that bring real enquiries, not just impressions. Conversion tracking goes in before a penny is spent, so every enquiry is tied back to the campaign that produced it.
Growth Systems
Quiet automations that handle the bits you don't have time for such as chasing leads, asking for reviews and keeping the CRM tidy. Fixed monthlies from £95, set up once and running every day.
Ecommerce & Custom
Shops and larger builds that do not fit a plan. Scoped individually from £4,995, built properly in Webflow, and owned outright in your own account from the day it goes live.
Let's work together
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