Google Ads management that drives real enquiries
Google Ads management for businesses in Bury St Edmunds, Suffolk and across the UK, focused on commercial intent and measurable returns rather than vanity click metrics. Fixed monthly fees from £395, full account ownership, no annual contracts, and the kind of disciplined campaign management that makes paid search pay back its budget rather than burn through it.
Cost per lead reporting, not vanity click metrics
Most Google Ads reporting buries the only metric that matters, which is what each lead actually costs you. We strip the vanity numbers like clicks and impressions out of the monthly review and report on cost per qualified lead, cost per booked call and conversion rate by ad group.
Search term mining and negative keyword discipline
Search term mining and disciplined negative keyword management every month, which is where most of the wasted spend in Google Ads accounts actually sits. Generic broad match without proper negatives bleeds budget into irrelevant searches. We treat the negative keyword list as a living document.
Google Ads management from £395 per month
Google Ads management from £395 per month for accounts spending up to £2,000 on ads. Larger budgets scale through tiered pricing rather than percentage fees that punish growth. Setup work is included in the first month, no separate onboarding charge buried in the small print.
Account ownership stays with you not the agency
Every Google Ads account stays in your Google Ads Manager account or your business account, never in an agency owned wrapper that disappears when the relationship ends. You keep the historical data, the conversion learning and the audience lists if you ever move on.
Performance Max, Shopping and YouTube where they earn
Performance Max, Shopping, YouTube and Discovery campaigns recommended only where they earn against the budget. Most accounts get pushed into Performance Max regardless of whether it suits the business, because Google rewards spend volume. We are honest about which campaign types actually work for your category.
No annual contracts, rolling monthly engagement
Rolling monthly engagement with thirty days notice to cancel, no annual contracts, no clawback on setup work. If the campaigns are not producing inside three to four months we have probably misdiagnosed the offer rather than the targeting, and we say that openly rather than burning more budget.
Google Ads campaigns built around cost per lead and cost per sale, not impressions & clicks
Google Ads is the most direct way to reach people who are actively searching for what you sell, but it is also the easiest place in marketing to spend money badly. The wrong keywords, broad match without negative keyword discipline, weak landing pages, missing conversion tracking, and a Smart Bidding strategy that has been left to the algorithm without proper signals will quietly burn budget every day for months. We run Google Ads with the discipline and the reporting that makes the difference between budget spent and budget invested, working with monthly ad spends from £600 up to £50,000 across trades, ecommerce, professional services and B2B clients across Suffolk and the wider UK.
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web design projects
Web Design
We build Webflow websites for Suffolk businesses that have to do more than just look nice. Fast, easy to update, ranking on Google from launch, and fully yours from day one. No platform lock-in, no surprise fees, no waiting two weeks to change a phone number.
Brand & Design
Identity work that makes your business look every bit as serious as the brands they're up against. Logos, guidelines and visual assets that stay consistent.
Paid Ads
Targeted campaigns on Google, Meta, TikTok & LinkedIn that bring real enquiries, not just impressions. Every pound tracked and optimised so your ad spend works as hard as you do.
Creative Content
Photography, video and social content that actually looks like it belongs to your brand. Planned, shot and produced to keep your channels alive.
SEO
Rank where the work is. We help businesses get found on Google for the searches their customers are actually making. Clean site structure, useful content, proper local SEO. Less keyword stuffing, more enquiries.
Growth Systems
Quiet automations that handle the bits you don't have time for such as chasing leads, asking for reviews, keeping the CRM tidy. Smart systems that compound over time, not one-off campaigns that burn out.
Website Management
Ongoing care for your website so you never have to think about it. Updates, security, monitoring and performance, handled by us, reported back to you in plain English.
We’re proudly rated 5 stars by
100+ happy clients on Google
with an average rating of 4.9
FAQ's
How much should I actually spend on Google Ads to make it work?
What does the management fee cover, and what is paid separately?
How long until I see results from a new Google Ads account?
Can you run Performance Max, Shopping, YouTube and Display alongside Search?
What happens if I want to pause or stop the Google Ads work?
Do you handle conversion tracking and analytics setup, or is that a separate engagement?
Do you handle conversion rate optimisation on the landing pages your ads point at?
What about Google Ads remarketing and audience targeting?
How do you handle attribution between Google Ads and other channels?
What if our cost per click is just too high to be profitable?
How do I get in touch with FutureProofs?
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