Pricing
One monthly price.
Every service. Every town.
A page for every service in every town worth targeting. Design, build, hosting and ongoing SEO, from £189 a month.
- No build or setup fee
- SEO and hosting included
- 12 month minimum
Website plan calculator
Build your plan. See your price.
Choose a starting point, then adjust the services and towns to fit your business. The price updates as you go.
Set your coverage
1–20 of eachCount each distinct service once. Include the towns you already cover and those you want to reach.
How your coverage becomes pages56 pages
Your local search coverage
Illustrative page planEach square is a service in a town. Each one could have its own page.
Page numbers are illustrative, including 8 supporting pages. Keyword research decides what we build. These are potential pages, not a promise of rankings or enquiries. Large bespoke builds are scoped individually, from £4,995. Online shops are on the Shopify plans below.
Not sure? Talk to us ↗How it works
Give every service a page in the towns that matter.
A broad Services page can miss the detail people are looking for. We research the service and town combinations worth targeting, then build useful pages around them.
- 1Keyword research comes first: which services, which towns, how many people are searching and who currently holds those results.
- 2We design and build the site on Webflow, then build a page for every service and town pairing worth going after.
- 3Every month after that we keep working on it: new pages as the research finds them, pages pushed up the results, and a report showing where you rank. The SEO is in the price.
What a plan actually covers
Illustrative| Plan | Coverage | Pages |
|---|---|---|
| Starter | 6 services × 6 towns | ~56 |
| Business | 9 services × 10 towns | ~117 |
| Market Leader | 12 services × 14 towns | ~202 |
| Custom | Large bespoke builds | Scoped |
Illustrative totals include 8 supporting pages. Keyword research determines which pages are worth building.
Pick your plan
Same website, same SEO, same care. Pick by how far you travel.
Every plan gets the same build, the same ongoing SEO and the same looking after. The only difference between them is how many services and towns you cover.
Starter
For a trade working its home town and the ones next door.
about £6 a day
- 6 services across 6 towns
- Around 56 pages, including 36 service × town pages
- Ongoing SEO and a monthly ranking report
12 month minimum, then rolls monthly
Everything in this plan
Be found in every town you already work in.
6 services across 6 towns is 36 different searches, and you get a page waiting for every one of them. Then we keep working on the site every month so it climbs instead of sitting still.
Good fora sole trader or small team covering its home town and the ones next door.
- Around 56 pages, for example 6 services across 6 towns
- A page for all 36 service and town combinations
- Keyword research first, so you only get pages that can win
- Ongoing SEO every month, covering new pages, links, citations and your Google Business Profile
- A monthly report showing where you rank for every town and service
- AI search setup, so ChatGPT and Google's AI answers can quote you
- Custom Webflow design that works on every phone
- Hosting, SSL, analytics and upkeep, all included
Business
For an established business that wants the next towns over too.
about £8 a day
- 9 services across 10 towns
- Around 117 pages, including 90 service × town pages
- Ongoing SEO and a monthly ranking report
12 month minimum, then rolls monthly
Everything in this plan
Cover the towns you want, not just the ones you have.
9 services across 10 towns is 90 different searches. Whichever town somebody is looking from, there is a page of yours waiting, built to rank and built to turn a visit into a phone call.
Good foran established business with a van or two that wants the next towns over.
- Around 117 pages, for example 9 services across 10 towns
- A page for all 90 service and town combinations
- A town page for each area, with local proof
- 5 case study pages
- Everything in Starter, ongoing SEO and all
- Internal linking planned across the whole site
- 2 rounds of template revisions
- Extra services +£20 a month, extra towns +£15 a month
Market Leader
For the business that wants to be found first, right across the county.
about £11 a day
- 12 services across 14 towns
- Around 202 pages, including 168 service × town pages
- Ongoing SEO and a monthly ranking report
12 month minimum, then rolls monthly
Everything in this plan
Be the name people find first, right across the county.
12 services across 14 towns is 168 different searches. This is the plan for the business that intends to be found first everywhere it works, and to stay there.
Good fora multi-van business, or a company that already leads locally and wants the whole region.
- Around 202 pages, for example 12 services across 14 towns
- A page for all 168 service and town combinations
- Town pages and sector pages
- 6 case studies and competitor analysis
- Everything in Business
- 3 rounds of revisions and 90 days launch support
- Extra services +£20 a month, extra towns +£15 a month
- Hosting, SSL and upkeep included
- No separate build or setup fee
- Design, build and hosting included
- Upgrade any time
- Extra services £20 a month, extra towns £15 a month
- Pay for the year and save 10%
- Online store? See the Shopify plans
- Large bespoke build? See Custom
Custom & Large Scale
For the builds that need their own rules.
Large bespoke builds, and organisations that need to own their website outright. Scoped and priced properly, with the same complete technical and AI search work as standard.
What’s included
Good fora franchise, a group with several trading names, or anyone who needs the site in their own name.
- A Webflow build scoped to the job, however many pages it needs
- Large bespoke builds
- Schema, llms.txt and AI search setup throughout
- Speed, tracking and Google Business Profile
- Editor training so your team can run the site
- Location coverage planned in from the keyword research
Shopify stores
Selling products? The store runs on Shopify, and the Shopify SEO is in the price.
An online shop is a different job from a service website, so it has its own plans. We design and build the Shopify store, set up the products, collections and Shopping feed, then keep working on the search every month. Nothing to pay up front, and the store is in your name from day one.
Shop Starter
For a shop with a focused range that needs to be found for what it sells, not just its name.
about £16 a day
- Up to 100 products, with variants set up properly
- A Shopify theme designed and built for your shop
- Collections planned from the keyword research
- Shopify SEO and a plain English report every month
12 month minimum, then rolls monthly. Shopify's own fees paid direct.
Shop Growth
For a shop with a wider range and more collections to win.
about £23 a day
- Up to 500 products, variants, photos and alt text set up
- Everything in Shop Starter, Shopify SEO and all
- The move from Wix, WooCommerce, Etsy or an old theme, included on every plan, every old address redirected
- Buying guides that answer what customers ask before they buy
12 month minimum, then rolls monthly. Shopify's own fees paid direct.
Shop Scale
For a shop with a deep catalogue, where the collection structure decides what the store can rank for.
about £29 a day
- Up to 2,000 products, with the collection structure planned first
- Everything in Shop Growth, Shopify SEO and all
- Google Merchant Center and Shopping listings cared for every month
- Over 2,000 products? Custom, priced on application
12 month minimum, then rolls monthly. Shopify's own fees paid direct.
- Nothing to pay up front
- Store design, build and the move from your old shop included
- The store is in your name from day one
- Move up a plan as the catalogue grows
- See how the Shopify plans work
Every Shopify plan
Every Shopify plan gets the same store and the same monthly work. Only the catalogue size changes.
Shopify plans run for a minimum of 12 months and then roll monthly at the same price. The Shopify store is opened in your name from day one, so the domain, the customers and the order history are yours, and you pay Shopify's own monthly plan and card fees direct to Shopify. We work inside the store as staff. There is no handover fee for a store, because there is nothing to hand over. Move up a plan whenever the catalogue grows.
What’s included
- Keyword research before anything is built, so you only get collections that can win
- A Shopify theme designed and built for your shop, not a template with the logo swapped
- Products, variants, photos and alt text set up properly
- Collections planned from the research, with a page for every way people search for what you sell
- Moving an existing shop across, with every old address redirected so rankings carry over
- Product, collection, breadcrumb and FAQ schema, so Google Shopping and AI search can read the price
- Google Merchant Center and Shopping listings set up
- Robots, sitemaps, llms.txt and the AI search setup
- Brand polish and content edits on request
- Shopify SEO every month: new and better collection pages, product page improvements, buying guides, technical checks, Shopping feed care, AI search visibility and a plain English report
Tell us what you sell and roughly how many products you carry, and we'll come back with the collections worth building and the plan that fits.
Worked examples
The same model, whatever you do.
Only the services and the towns change. Pick a sector to see the pages it would get.
Fuse board replacement Bury St Edmunds
yourbusiness.co.uk/fuse-board-replacement-bury-st-edmunds
EV charger installation Newmarket
yourbusiness.co.uk/ev-charger-installation-newmarket
Rewires Mildenhall
yourbusiness.co.uk/rewires-mildenhall
Landlord certificates Thetford
yourbusiness.co.uk/landlord-certificates-thetford
Outdoor lighting Stowmarket
yourbusiness.co.uk/outdoor-lighting-stowmarket
Emergency electrician Sudbury
yourbusiness.co.uk/emergency-electrician-sudbury
These are illustrative search phrases and page addresses. We check demand, relevance and competition before agreeing your page plan.
Included with every plan
The same website and the same SEO, whichever plan you take.
Everything below is standard on Starter, Business and Market Leader. The only thing that changes between them is how much ground you cover.
Built to rank
The technical work that decides whether Google and AI assistants can read your site. Never an upgrade.
- Schema markup on every page
- llms.txt and AI search setup
- Internal linking, sitemap, canonicals and alt text
- Speed and Core Web Vitals
- Analytics, Search Console and conversion tracking
- Google Business Profile set up and connected
Kept climbing
Your report tells you where you rank. Every month we do the work that moves it.
- New town and service pages as the research finds them
- Extra work on the pages sitting just short of page one
- Google Business Profile, citations and links that move rankings
- AI search visibility across ChatGPT, Perplexity and AI Overviews
- A report each month showing where you rank for every town and service
Looked after
Your site does not sit still, and neither do we. All of it is in the monthly price.
- Hosting, SSL and technical health
- Small content changes on request
- Brand polish, with your logo, colours and fonts applied properly
- Everything built on Webflow, so it stays fast and secure
Straight terms
You always know what you are paying and what you are getting.
- No separate build fee, setup fee or hosting bill.
- 12 month minimum, then it simply rolls monthly
- Upgrade whenever you like
- The price you sign holds for the life of your plan
- Pay for the year and save 10%
- After the 12 month minimum, you can leave and transfer the site into your own Webflow account for a one-off £250.
AI Setup Session
Marketing that keeps running while you are on a job.
£495 one off
Learn to run the AI side of your marketing yourself, set up properly around your business in one 4 hour session.
AI Setup Session
Run the AI side of your business yourself, properly.
4 hours, in person or online. Not a demo and not a webinar: we sit down with your actual work in front of us and set it all up around your business, so you leave able to do it yourself.
What’s included
Good forany owner who wants their marketing and admin done faster, with or without a website plan.
- Set up knowing your services, your prices, your tone and your brand
- Everything it makes comes out on brand, in your colours, your fonts and your tone of voice
- Run your own social posts, adverts and email campaigns if you want to
- Editing your own website, copy changes and new sections
- Writing proposals, quotes and client emails that sound like you
- The admin, from chasing and summarising to turning a call into a document
- 4 hours, in person or online, whichever suits you
- A written playbook of the routines we built together
Brand Builder
An identity built to be recognised.
Every website plan already includes brand polish: your logo cleaned up and a palette and type scale applied properly across every page. This is for when the identity itself needs designing from scratch.
What’s included
Good fora start up, a rebrand, or a logo that was made in Word 15 years ago.
- Logo design, 3 concepts and 2 rounds of revisions
- Primary and secondary logo variations
- Colour palette and typography
- Brand guidelines you can hand to anyone
- All source files delivered
- Print ready and digital formats
The Starter Shoot
2 hours on site, 2 to 3 weeks of content.
Enough reels and images to keep your channels active without a big day out of the diary. Planned before we arrive so nothing gets wasted on the day.
What’s included
Good forkeeping the channels alive between bigger shoots.
- 2 hours on location
- 3 reels
- 15 edited images
- Pre shoot planning and brief
- On location direction, so you are not left to it
- Professional editing and colour grading
- Delivered in ready to post formats
- Usage across all your social channels
The Half Day
A proper content bank, a full month of posting.
Half a day on site gets you enough material to post consistently for a month, across more than one job or location if you want the variety.
What’s included
Good fora month of consistent posting from one visit.
- 4 hours on location
- 6 reels
- 15 edited images
- Pre shoot planning and brief
- On location direction, so you are not left to it
- Professional editing and colour grading
- Delivered in ready to post formats
- Usage across all your social channels
The Full Day
A full content library, 6 to 8 weeks of visibility.
A whole day on site, across as many jobs and locations as we can reach, so you come away with a library deep enough to stay visible for months.
What’s included
Good forlaunching, or going from invisible to everywhere in one go.
- 7 hours on location
- 10 reels
- 30 edited images
- Pre shoot planning and brief
- On location direction, so you are not left to it
- Professional editing and colour grading
- Delivered in ready to post formats
- Usage across all your social channels
Questions
What owners ask before they sign.
Straight answers. If yours is not here, ask us and you will get one.
Is there a separate build or setup fee?
No. Design, build, hosting and ongoing SEO are included in your monthly price. Your first month is paid when you sign, with no separate build or setup charge. If you choose annual billing, the full discounted year is paid in one go.
What does "SEO included" actually mean?
Every month we look at where you rank for each service and town, add the pages the research says are worth going after, push the ones sitting just short of page one, and keep your Google Business Profile, citations and links moving. You get a report each month showing where you sit, so you can see it working.
How do I know which plan I need?
Count the services you sell and the towns you want work from, then use the calculator at the top of the page. Most trades with a van or two land on Business. If you need more than the plan allows, extra services are £20 a month and extra towns are £15 a month, and you can upgrade to the next plan whenever you like.
What happens after the 12 months?
Your plan rolls monthly at the same price, with the site, hosting and ongoing SEO still looked after. You can choose to leave after the initial term. See the next answer for how a site transfer works.
If I ever stopped, would I keep the website?
You would. If you decide to stop at any point after your 12 months, we transfer the whole site into your own Webflow account for a one-off £250. From then on it is yours outright: every page, the design, the content, all of it. You would pay Webflow for hosting directly, and the monthly SEO work and upkeep would stop with the plan.
Can I pay for a year at once?
Of course. Paying annually saves 10% against twelve monthly payments. The calculator shows the monthly equivalent and the full amount payable for the year. Talk to us to arrange annual billing.
I already have a website. Can you still do this?
Absolutely. Your domain stays yours. We build the new site on your plan, and when it is ready we point your domain at it so nothing goes dark in between.
Does this work for my trade?
It suits businesses whose customers search by service and location. The examples above show how the approach can apply to different sectors. Keyword research helps us decide which services and towns are worth targeting for your business.
Why is a shop priced differently from a website plan?
Because the work is different. A service website needs a page for every service in every town, and the website plans from £189 a month are built around that. A shop needs a theme built around the products, every product and variant set up with photos and alt text, collections planned from the research, a checkout, shipping and tax rules, a Shopping feed and schema on every page, then search work every month. The Shopify plans cover all of that from £495 a month, nothing up front.
Do I own the Shopify store?
Yes, from the first day. The Shopify account is opened in your name, you pay Shopify's own monthly plan and card fees direct, and the domain, the customers and the order history are all yours. We are added as staff and do the design, the build and the monthly Shopify SEO inside your store. That is why a store has no handover fee: if you ever stopped after the 12 months, you would simply keep the store exactly as it is, with nothing to transfer.
Can you move my existing shop across without losing rankings?
We can. Shops come to us from Wix, WooCommerce, Etsy, Squarespace and old Shopify themes. We map every old address to its new home and redirect it, bring the products across with their variants, photos and descriptions, and carry over customers and order history where the old platform allows it. The keyword research happens before the move, so the new collections are planned around what people search for rather than copied from the old menu. The store launches about 2 weeks from the day the products and content are with us.
Not sure which plan fits?
Tell us what you do and where you work. We'll tell you what it costs.
In plain English, with the page plan and the monthly figure written down, and you decide from there. No pitch deck and no pressure.
